Mobile is the future of the web. It is no longer a luxury but a staple in people’s lives. With this format growing exponentially, it has forced SEOs to rethink their strategies, and if they don’t change with it, they will be left behind. What most people fail to realize, though, when thinking about mobile marketing is that you can’t think about the mobile web in the same way that you do for the desktop.
There are many differences between these two platforms that impact how content is optimized, which keywords are targeted, and even what type of content should be created. These differences have led to a shift in thinking over the past few years by SEOs everywhere, but especially those located in Singapore.
Some of the Mobile Seo Packages in Singapore are.
1.- Web Page Mobile SEO Consultation- $199
2.- Professional Mobile SEO Consultation – $ 499
3.- Advanced Mobile SEO + Reputation Management N BuySellAds + YT ADS etc- $ 999
4.- Executive Package: All Of Above + Video Marketing, FB Ads, Linkedin Ads, and more services can be added.
What makes Mobile SEO different?
While it is true that there are some elements to mobile SEO that are the same as desktop, they tend to be far outnumbered by differences. This means that in order to optimize for mobile you need to think differently when it comes to how content is created and optimized, what keywords you target, and even in your site structure.
For instance, there are a number of different factors that can affect how your content is shown on a mobile device. For instance, the screen size and resolution, connection speed, and even location all play a role in how your site will be displayed to people using their phones rather than desktop computers.
In addition, the aspect ratio of both screens differs greatly from each other, which means that you cannot simply create one version for both audiences if you want to get it right. In fact, the average consumer spends 62% of their time reading articles, with 18% going toward multimedia options while making up only 20% of their time playing games or browsing social media.
This means that you need to make sure that all efforts are put into creating authoritative content instead of formatting your content for engagement metrics if you want to succeed in both mobile and desktop.
Another thing to think about when optimizing for mobile is that people are far more likely to use their phones while they are out of the house rather than sitting in front of their home computers. This means that you should make your target keywords location-based because this fact will allow them to be found by local customers who may not know what your company offers otherwise.
This is especially important given the popularity of services like Yelp, which has 164 million users globally. Don’t waste time targeting long-tail keywords that can’t be monetized well. Instead, focus on titles that allow you to get direct conversions from people who are actively looking for what you offer.
Finally, it is important to remember that the mobile world moves at a much faster pace than the web has in the past because changes are made almost daily. For this reason, you should avoid focusing on exact match domains at all costs because they will quickly become outdated as search engines begin to favor other signals over them.
Conclusion
When it comes down to it, mobile SEO is all about having fresh content that is updated regularly. By keeping your site updated with the latest information, you will avoid getting penalized for out-of-date sites while also allowing you to take advantage of increased user engagement metrics driven by people using their phones instead of their computers.